Snowcial 2013 – Social Media Conference

If your New Year’s resolution includes becoming an expert at social media, digital marketing, or skiing or snowboarding, Tahoe Snowcial ( just made it a little more achievable by extending its early-bird pricing for the world’s coolest social media conference to January 15, 2013. Early-bird rates starting at $500 are still available for this one-of-a-kind event.

“The value that attending Snowcial will bring to your organization is tremendous,” said David LaPlante, Snowcial co-founder and Chief Snowcialite. “To gain entry for as little as $500 is beyond reasonable to borderline larceny.”

Slated for February 27–March 2, 2013, the top minds from the worlds of digital storytelling, snowsports and social media will converge on Heavenly Mountain Resort in South Lake Tahoe for the fifth annual Tahoe Snowcial, a winter social media and technology festival that celebrates a common passion for snow and provides attendees with insights from some of the most innovative players in the market today.

The most unique conference in both the ski industry as well as the tech industry, Tahoe Snowcial will bring together thought leaders and experts in technology, social media and snowsports to spark new ideas for the future and link networks, passions, and turns. An event that places as much emphasis on interaction as it does education, Snowcial provides an on- and off-mountain atmosphere where opportunities for personal and professional development flourish.

Speakers include: Tariq M. Shaukat, Executive Vice President and Chief Marketing Officer, Caesars Entertainment; David Armano, Managing Director, Edelman Digital; Patrick Harrington, Technical Team Lead, Walmart Labs; Michael Jaquet, Vice President and Chief Marketing Officer, U.S. Ski and Snowboard Team; Stanley Hainsworth, Chairman and Chief Creative Officer, Tether; Barbara DeLollis, Travel Reporter, USA TODAY; Chris Steiner, Co-founder, Aisle50, Author and Senior Writer for Forbes Magazine; Ian Swinson, Senior Director of User Experience,; Chris Heuer, Specialist Leader, Social Business, Deloitte Digital.

Philadelphia alternative hip-hop band G. Love & Special Sauce will headline the Saturday evening events. With their unique laid-back blues sound and classic R&B grooves, the popular foursome will delight the Snowcial crowd with popular singles such as “Baby’s Got Sauce,” “Cold Beverage” and “Peace, Love and Happiness.”

Heavenly Mountain Resort, Harrah’s and Harveys Lake Tahoe, and the beautiful Sierra Nevada serve as an incredible backdrop for Tahoe Snowcial 2013. The event is designed for any and all technology, social media and snowsports enthusiasts looking to increase their knowledge base and connect with other brands in the changing digital landscape.

In addition to two half-day conference sessions, Tahoe Snowcial also offers three days of skiing or snowboarding at Heavenly Mountain Resort, a headline concert at Harrah’s Resort Casino, an Ignite event and a digital film fest. Register now at

For the season, Heavenly has received 209 inches of snowfall, including a record 12.5 feet of snow in December, which virtually guarantees that snow conditions will be primed for Snowcial.

Called the Sundance for the Facebook generation, Tahoe Snowcial is sponsored by Heavenly Mountain Resort, and Harrah’s and Harveys Lake Tahoe. It is the most significant event for connecting the connected snowsports enthusiast.

Sponsorship Opportunities
For sponsorship information, contact the Snowcial Sales Department at

Media Contact:
Sally Gunter, Heavenly Mountain Resort, (775) 586-4461,



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